🖨 Print⏱ 4 min readThe CAC Payback Period looks at how a business needs to recover its investment in attracting new customers. It is especially crucial for companies that are in industries with large marketing and sales costs. It’s an important metric because it helps businesses measure their performance in a number of ways. First, … Continue reading “Calculating the CAC Payback Period”
🖨 Print⏱ 3 min readAlso known as greenhouse gas (GHG) accounting, carbon accounting is a way for managers and analysts to measure a company’s total carbon emissions. It’s a comprehensive approach to analyze how a company uses energy for its buildings, offices, conveyances and production processes. Carbon accounting examines firsthand, secondhand and tertiary energy uses. … Continue reading “Understanding Carbon Accounting”
🖨 Print⏱ 5 min readStep 7: Find Your Raison d’Etre What do you consider to be your purpose in this world? Few people think about their life that way. In Japan, they call it your ikigai. In France, they refer to your raison d’etre. For Americans, that roughly translates to your purpose in life or … Continue reading “Pre-Retirement Planning Guide – Finding Purpose In Life”
🖨 Print⏱ 4 min readThe holiday season is when most people go on shopping sprees and travel. This season also witnesses a surge in online activities in today’s digital world. Unfortunately, cybercriminals take advantage of this period to launch attacks. Therefore, cybersecurity should be the top priority for a business gearing up for peak sales … Continue reading “Cybersecurity Best Practices for the Holiday Season”
🖨 Print⏱ 4 min read Personal Income Tax Planning Strategies for Year-End 2024 As 2024 draws to a close, it’s the perfect time to review your personal income tax situation and implement strategies to minimize your tax liability for the year. Proactive year-end tax planning can lead to significant savings, as well as ensure that … Continue reading “Tax Planning 2024”
🖨 Print⏱ 3 min readAll bills not enacted by the end of the 118th congressional session on Jan. 3, 2025, will expire. Social Security Fairness Act of 2023 (HR 82) – This bill, with 330 bipartisan sponsors and a similar bill in the Senate, was introduced by Rep. Garret Graves (R-LA) on Jan. 9, 2023. It passed in … Continue reading “Making Pensions Equitable, Protecting Foster Kids, Mail-in Votes and Tracking Government Spending”
🖨 Print⏱ 3 min readThe coming shakeup of the executive branch, along with Republican control of both houses of Congress, means tax changes are highly likely in 2025 and beyond. Positioning for new and amended tax provisions is already off to the races. Regardless of the political landscape, on rare occasions, some measures have broad … Continue reading “Energy Tax Credit Changes For 2025”
🖨 Print⏱ 3 min readYep, it’s the end of another year! Chances are, you didn’t keep every resolution you made last year, for example, those goals about working out. (No shame here; we all do this!) However, the good news is that your fiscal goals can be a bit easier to achieve. Here are a … Continue reading “5 New Year’s Financial Resolutions You Can Actually Keep”
🖨 Print⏱ 3 min readNo matter the type of business or industry, being able to analyze and deduce patterns is essential to discovering a business’ financial health. Here are four commonly used calculations to help internal and external stakeholders determine an organization’s ability to manage its finances. Break-Even Analysis This formula analyzes fixed costs versus … Continue reading “Common Business Accounting Calculations”
🖨 Print⏱ 4 min readSocial media has evolved from a simple networking platform to a powerful business tool. Businesses today use these platforms with billions of active users worldwide to connect with their target audience. Social media allows businesses of all sizes to reach audiences in a way that traditional advertising, such as print or … Continue reading “Social Media Marketing: A Game-Changer for Business Growth”